My post on Wednesday about Passengers as an RLV market got me thinking about the old Futron Space Tourism study from 20021.
Background on the Futron 2002 Space Tourism Market Study
If you’re relatively new to the space scene, this was a market study the Futron corporation did right around the time the first Space Tourists started flying to the ISS (Mark Shuttleworth and Dennis Tito). In this study they met with several hundred affluent people and asked them a series of questions about their interest in flying to space (suborbital and orbital), both before and after they had talked about the postive features and downsides/risks of space tourism. They asked questions to try and gauge how sensitive people’s interest was to the price point of the service. They asked questions about things that might increase or decrease people’s willingness to buy a ticket (things like flying on a Russian rocket on the negative side and having a short 1 month training cycle on the plus side).
They also asked sanity checking questions about how much people spent on vacations and large discretionary purchases. They used this last bit of information to try and estimate what fraction of a person’s ...